Arpona

Arpona is a typeface for anyone who prefers to stand out from the crowd, than to go with the flow. A family with small wedge serifs and a strong character, ideal for corporate design and all projects characterized by a sense of individualism – for example art, fashion, food, beverage, and lifestyle topics. Arpona is inspired by roman letters carved in stone but otherwise difficult to categorize. It is neither a pure serif nor a sans but rather a symbiosis of different design concepts. The family has nine weights, ranging from Thin to Black plus corresponding italics, and is well readable even in small sizes on screen and in print.

Tags
angularartsbeveragebrandbrandingbrutalismbrutalistcasualcontemporarycorporatedisplayeleganteuropeanfashionfoodgermanheadingheadlinehipsterlegiblelifestylelogotypeopentypepackagingretrosharptraditionaltriangularvintagewebfontswedge serifwedge-serifwoodtype